See Me Anti Stigma Campaign
‘See me as a person, not a label.’

That’s the message at the heart of Scotland’s national anti-stigma campaign.

Penumbra is working in partnership with four other mental health organisations and the Scottish Executive, who are funding the ‘see me’ campaign as part of its national mental health improvement programme. Together, we can promote greater public understanding of mental well-being and mental ill health.

‘see me’ aims to break down the attitudes which lead to stigma and discrimination associated with mental health problems.

Stigma – what’s the problem?

"I’ve got a mental health problem. Other people have an attitude problem"

One in four people in Scotland will have a mental health problem in any one year.
Most will recover. It can happen to anyone, including you. If it does, the last thing you want is to be disbelieved, distrusted, ignored or feared. That is the reality of stigma. Stigma hurts.

It can lead to isolation, deter people from getting the help they need, and can result in discrimination. It arises everywhere – in families, at work, in school, in the media.

Stigma – what’s the solution?
“We all need to work together to help change attitudes.”

Breaking down stigma and discrimination takes time. ‘see me’ is tackling these issues head on, right now. It combines a national publicity campaign with anti-stigma action developed in partnership with groups and organisations across all sectors of Scottish life. ‘see me’ aims to be an ally and resource for many local mental health awareness initiatives that already exist across Scotland.

For further information contact:

See Me
9-13 Maritime Street
Edinburgh EH6 6SB
Telephone: 0131 628 8945
E-mail : info@seemescotland.org

Web : www.seemescotland.org